L.i.C.C- Associate Sponsor for Colombo fashion week for the second time Sri Lanka’s premier designer denim label –L.i.C.C was an associate sponsor for the second consecutive time at Colombo fashion week. This year’s fashion week featured international and local designers showing off their collections at this prestigious event. Mr. Rakhil Hirdaramani, Director, L.i.C.C stated “We are proud to be associated with the Colombo fashion week as it creates a much needed platform for our local designers to show off their talents at such an elevated level”.

L.i.C.C revamps the streets of Pune with their latest collections L.i.C.C. Jeans Co., one of the first Sri Lankan apparel brands to have ventured overseas, opened its doors in India during the month of October 2009. Based in Pune, Maharashtra, L.i.C.C partnered with Indiabulls Retail, the retail arm of the financial services group, in their newly launched department store renamed ‘Store One’.

Fashion jeanswear label to open in India Having lit up Colombo, L.i.C.C. Jeans Co. (pronounced Lick) has set its sights on a new home – India. The label has matured into a bonafide contender over the past two seasons by enticing their customers with their no nonsense take on fashion.